Lead development of recommendations and execution plans for enterprise-level strategic initiatives across Product, Marketing, and Operations, partnering directly with senior executives.

Selected Initiatives

Built and scaled the Blueprint Affiliate Marketing Channel from launch to a material revenue contributor.

• Hired, coached, and developed a diverse, high-performing team managing external partner ecosystems.
• Onboarded and managed affiliate partners, platforms, and agencies; designed incentive strategies aligned to long-term growth and profitability.
• Established a comprehensive compliance and governance framework to minimize regulatory and brand risk.
• Onboarded 14 marketing partners, including 4 through full security processes for private data sharing.
• Collaborated cross-functionally with other channel owners to ensure integrated, cohesive marketing strategies.

• Managed $12M annual A&P budget; negotiated a 20% reduction in CPA while sustaining partner performance.

• Owned sales incentive plan design and governance for Business Financing Phone and Field Sales teams.
• Led sales forecasting, goal-setting, and scorecard design for a ~$300M annual sales footprint.
• Delivered executive thought leadership through recurring presentations of analytically driven insights.
• Partnered with Product and Marketing leaders to design profitable sales strategies for new product launches.
• Designed targeted sales contests to accelerate adoption of priority products while increasing colleague engagement.
• PMO’d a technical analytics team to deliver a fully automated Tableau dashboard ecosystem.
• Directly managed and developed team members to exceed performance and career development goals.

• Led complex contract and financial negotiations supporting all U.S.-based technology operations.
• Provided procurement and technology solutions consulting across internal business units.
• Drove process improvement initiatives for the contract management organization.
• Project managed vendor onboarding and supplier negotiations.
• Negotiated $11.2M in cost savings, including 16 master agreements and 90 project engagements.

• Led cross-functional teams to transition supply between external suppliers, ensuring continuity and productivity savings.
• Conducted financial modeling and risk mitigation analyses for sourcing transitions.
• Presented transition strategies, milestones, and phase exits to senior leadership.
• Generated new sourcing initiatives through large-scale supply base analytics.
• Completed 10 sourcing transition projects, delivering $9.8M in annual productivity from $35.8M spend.

• Global Planner – Aviation Aftermarket Planning (SAP, aftermarket ERP).
• Production Control Planner – Materials Planning; led weekly global forecast accuracy reviews.
• Interdivisional Buying Analyst; Kaizen leadership and point-of-use optimization.
• Lean Six Sigma Green Belt, 2012.